Value Engineering

For better products and machines

Value Engineering allows you to develop better products. Products that contain solely features that are required by the customer. This is the real value of the product, the value that the customer is willing to pay for.

Value Engineering is used during the (re-)design of a product in order to optimize the relation between features and cost price. Value Engineering is used on multiple levels (functional, structural and detail level) allowing for a cost price reduction or an increase in value.

Areas such as design & styling and user experience are also included in the Value Engineering process.

Value engineering is an outstanding starting point for companies who have their focus on:

  • Smart customization;
  • Changing from engineering to order  (ETO) to configure to order (CTO);
  • Product configurators.


  • Up to 30% cost reduction
  • Significant lead time reduction  
  • Better product performance
  • Improved ergonomics


Industrial washing machine

  • Totale cost reduction of 30%;
  • Lead time reduced by 50%;
  • Convincing design;
  • Reduced energy consumption;
  • Improved ergonomics.

Hose pump

  • 25% Cost reduction;
    • By changing production methods
    • Modularization
  • Convincing design.